Real reason I don’t use my husband for content creation – Kiekie

Nigerian actress and content creator Bukunmi Adeaga Ilori, popularly known as Kiekie, has stressed the importance of maintaining clear boundaries between personal life and public image.

Speaking at The Creative Blueprint 2.0, Kiekie revealed that she has intentionally drawn a strong line between her private life and her brand as a comic star.

“I have created a very thick line between what is personal to me as Oluwabukunmi Adeaga Ilori and what is personal to my brand as Kiekie. What are the elements of my brand? Event and TV host, actor, content creator. What is my content? Comic,” she said.

Kiekie explained that she doesn’t feature her husband, Tunji Ilori, in her content because “he is not funny”.

The actress added that she features her daughter Nola on her social media because “she is made for the camera”.

She, however, clarified that there is a limit to how she features her daughter in her content, stressing that she only create content with her during academic breaks.

Kiekie strongly advocated for restraint among content creators, especially as regards to featuring their family members in their content or social media.

“We overmilk viral moments until it becomes annoying. And that is where oversharing comes in,” she added.